Hi, I'm Suzie

I work with e-commerce and product data teams. My job is to scale personalized content across all channels. I turn raw specs and images into ready-to-publish, on-brand content for every channel and market, so your catalog stays up to date with your stock.

10x faster

Content production

On-brand

Across channels

120+

Languages supported

My skills

I handle repetitive content work so your team can play with prices, campaigns and new ideas

1
Enrich product data
Challenge

New drops land with half-filled sheets. Filters break, sizes and colors clash, and products go live missing key details.

How I solve it

I read your specs and images, then fill in attributes, tags and features in your structure. Filters work, search results make sense, and shoppers actually find what they’re looking for.

2
Write product content
Challenge
Your team spends hours rewriting near-identical descriptions. It’s slow, tiring work, and launches wait on someone to “fix the copy” before anything can go live.
How I solve it
I generate full, on-brand product copy from your data and images in one pass. Your team reviews and tweaks instead of writing from scratch, so new collections go live much faster.
3
Localize & translate
Challenge
Teams handle translation in their own way. Details get lost, tone goes off-brand, and international launches get pushed back because content isn’t ready everywhere at once.
How I solve it
I take your master product content and create market-ready versions for each country and channel. The facts stay precise, the voice stays recognizably yours, and local teams can move straight to editing and approval.
1
Enrich product data
Challenge
New drops land with half-filled sheets. Filters break, sizes and colors clash, and products go live missing key details.
How I solve it
I read your specs and images, then fill in attributes, tags and features in your structure. Filters work, search results make sense, and shoppers actually find what they’re looking for.
2
Write product content
Challenge
Your team spends hours rewriting near-identical descriptions. It’s slow, tiring work, and launches wait on someone to “fix the copy” before anything can go live.
How I solve it
I generate full, on-brand product copy from your data and images in one pass. Your team reviews and tweaks instead of writing from scratch, so new collections go live much faster.
3
Localize & translate
Challenge
Teams handle translation in their own way. Details get lost, tone goes off-brand, and international launches get pushed back because content isn’t ready everywhere at once.
How I solve it
I take your master product content and create market-ready versions for each country and channel. The facts stay precise, the voice stays recognizably yours, and local teams can move straight to editing and approval.

Results I deliver

Behind these results are millions of tiny decisions, powered by your own data and WAIR’s world fashion model.

3x faster
time to publish

New products go from photography to live pages without waiting on copy.

100%
consistency

Titles, bullets and attributes line up across every channel.

+29.28% higher forecast accuracy 

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Everyday work

How your day changes with me on the team

Before Suzie

After I’m live

Tech & governance

I connect to your ERP and turn inventory forecasts into actions

Plug into your catalog

I pull product, image and stock data from your PIM, ERP or e-commerce platform through secure feeds.

Generate and refresh content

I enrich attributes and generate on-brand titles, bullets and descriptions (including new languages) every time your catalog changes.

Your team sets the rules

You define the tasks I automate, what needs review and which channels I’m allowed to update.

See how I describe your products in a few clicks.

Upload an image or paste a product link, choose your language and tone of voice, and I’ll generate tags, titles and descriptions. I’ll email the examples straight to you.

Meet my fellow SuperAgent Whoopie

Want to help your operations run smoother? Meet Whoopie.